Quotas let you cap how many responses you accept from a particular group, so you collect a balanced, representative sample instead of an over-skewed one. Once a quota is full, new matching respondents are automatically screened out.

What it is

A quota is a rule that counts responses matching one or more answer conditions and stops accepting them once a limit is reached. For example, you might cap male respondents at 100 and female respondents at 100 to keep a 50/50 split. When a quota fills, you can either end the survey for that respondent or send them to another URL.

When to use it

  • You want a representative mix (for example, even splits across gender, age, or region).
  • You only need a fixed number of responses from a high-volume segment.
  • You are screening for a specific group and want to stop once you have enough.

How to set up a quota

  1. Open your survey in the builder and go to the Quotas tab (shown as Survey Quotas).
  2. Click Add Quota.
  3. Give the quota a Quota Name (for example, "Male respondents") and set a Limit — the maximum number of respondents to accept.
  4. Under Conditions (all must match), pick a Question, an operator (equals, not equals, contains, greater than, or less than), and a Value. For choice questions you select the value from a list; for other types you type it.
  5. Add more rows with Add Condition if the group must match multiple criteria — all conditions must be true for a response to count toward the quota.
  6. Under When Full, choose what happens once the limit is reached: Terminate survey (end it for that respondent) or Redirect to URL (enter a Redirect URL).
  7. Click Save Quota.
  8. Repeat for each group you want to cap. Use the toggle on each quota card to activate or deactivate it, and Edit or delete it any time.

Tracking quotas

Each saved quota card shows a progress bar with the current count against the limit (for example, "42 / 100 respondents"), the action that fires when full, and a Quota full indicator once the cap is reached.

Tips & best practices

  • Name quotas clearly so you can tell them apart at a glance on the quota list.
  • Use multiple conditions to define precise groups (for example, women aged 25–34 in a specific region).
  • Set complementary quotas (for example, one per gender) to enforce an overall balance.
  • Choosing Redirect to URL is useful for panel handoffs; Terminate survey is simplest for self-distributed surveys.
  • Deactivate a quota instead of deleting it if you might want to re-enable it later.

Plan availability

Quotas are available on Premium and Pro. On the Free plan the Quotas tab is locked with an upgrade prompt. They work for both your own surveys and audience-panel surveys.

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