Distribution Methods

SegmentOS offers two ways to distribute your survey.

Purchase Audience (Panel)

Buy targeted respondents from panel providers:

  • Reach specific demographics (age, gender, location, income)
  • Fast data collection with estimated field periods
  • Quality controls including speeding detection
  • Real-time response tracking

Distribute to Your Audience

Send your survey to your own contacts:

Share Link

Generate a unique survey URL that you can share anywhere — email, social media, websites, or messaging apps.

Email Invitations

Upload a list of email addresses and send personalized invitations:

  • Track open rates, starts, and completions
  • Send reminders to non-respondents
  • Anonymous response collection

Website Embed

Embed the survey directly on your website using an iframe or JavaScript snippet.

Panel Integration

Connect with panel providers like PureSpectrum using:

  • Panel Token — Your provider project identifier
  • Complete URL — Redirect URL for completed respondents
  • Terminate URL — Redirect URL for disqualified respondents

Use [transaction_id] as a placeholder in redirect URLs to capture the provider's transaction ID.